Japanese chef and restaurateur Nobu Matsuhisa. High-end sushi eateries across the world are operated by Nobu Matsuhisa. His famous dish, black cod in miso, combines ingredients from Peru with traditional Japanese cuisine.
Along with opening his own restaurants, Nobu has also entered the luxury hotel sector of the global hospitality market. In addition to the Nobu Restaurants alongside Robert De Niro, he also owns the Matsuhisa Restaurants, Nobu Hospitality, and other eateries.
A Look At Nobu’s Early Life
On March 10, 1949, in Japan’s Saitama Prefecture, Nobu Matsuhisa was born. His older brothers are two. When Nobu was seven years old, his father passed away in a car accident, leaving his mother to raise him. After the father passed away, the family started traveling, which exposed Nobu to a wide range of international cultures in all their splendors and flaws.
How Did Nobu Start His Cooking Career?
Nobu got work as a dishwasher at the Matsue sushi restaurant in Shinjuku, Tokyo, after finishing high school. He eventually received training there to become a sushi master. After working there for around seven years, a Japanese-Peruvian regular customer asked Nobu to launch his own restaurant in Peru.
Following this advice, Nobu relocated to Lima, Peru in 1973 and partnered with his sponsor to start a Matsue restaurant. Nobu was forced to improvise because he was unable to find several of the essential ingredients he had used back in Japan. He started developing his unique cooking style, which combines Peruvian and Japanese cuisines, as a result.
Nobu’s restaurant in Lima had to close after three years of business. After that, he relocated to Anchorage, Alaska, where he was able to start a new restaurant, and then to Argentina. Sadly, an electrical fire caused the restaurant to burn down just two weeks after it first opened. Nobu moved to Los Angeles, California in 1977 and spent some time working at Osho and Mitsuwa, two Japanese eateries.
How Much is Nobu Restaurants Worth?
According to celebritynetworth Japanese chef and restaurateur, Nobu Matsuhisa has a $200 million fortune. His book deals and tips from restaurants provide the majority of his income. He will also receive a sizable sum of royalties. Few people are aware that he lacked the funds to launch a restaurant in an expensive location like New York.
When Did Nobu Start His First Restaurant?
In Beverly Hills, California, Nobu launched the first Matsuhisa restaurant in 1987. It later developed into one of the city’s trendiest locations and a celebrity favorite. Robert De Niro, one of those stars, quickly became an enduring friend and business partner for Nobu. The Academy Award-winning actor persuaded Nobu to extend his gastronomic empire to the East Coast after becoming a particularly huge admirer of the chef’s black cod in miso.
In a partnership with actor Robert De Niro, financier Meir Teper, and fellow restaurateur Drew Nieporent, Nobu debuted his first Nobu-branded eatery in the Tribeca district of New York City in 1994. Three years later, Nobu opened a location in London. Later, the chain established branches in Malibu, Tokyo, and Las Vegas. Aspen, Colorado now has a Matsuhisa restaurant.
In the twenty-first century, Nobu restaurants opened in new places all over the globe. Cities including Miami, Dallas, Dubai, Hong Kong, Waikiki, San Diego, Melbourne, Perth, Mexico City, Kuala Lumpur, and Chicago all received restaurant additions. In the meantime, restaurants with the Matsuhisa name started to appear in places like Denver, Munich, St. Moritz, Mykonos, and Paris.
How Many Matsuhisa Restaurants Are There?
After creating his culinary empire, Nobu expanded into the hotel business, developing posh hotels all around the world. Nobu Matsuhisa represents exquisite dining. With more than 40 sites throughout the world, his eateries are spread across five continents. Chicago, Las Vegas, London, Malibu, Warsaw, Perth, Barcelona, Manila, and Doha are among the locations. The Nobu Hotel Miami Beach, one of the hotel chain’s crown jewels, has Japanese design, expansive views of the ocean, and modern conveniences.
The locations for Nobu’s well-known gourmet event World of Nobu have been his hotels. Numerous chefs from Nobu restaurants across the world attend the international festival for activities like themed dinners, master seminars, and tastings. World of Nobu’s earnings supports a number of charitable causes.
Nobu as a Book Writer
Over the years, Nobu has released multiple cookbooks. His dedication to philanthropy includes the donation of money earned through the sale of his books to various causes. Nobu has backed causes such as storm and wildfire victims’ aid from natural disasters. In addition to writing cookbooks, Nobu also published a memoir in 2014.
How Did He Become a Celebrity Chef?
Nobu has made a few cinematic cameos as a result of his fame as a celebrity chef. He appeared in Martin Scorsese’s crime drama “Casino” in 1995 alongside his real-life friend and business colleague Robert De Niro.
Later, Nobu appeared in supporting roles in the historical drama “Memoirs of a Geisha” and the spy comedy sequel “Austin Powers in Goldmember.”
Controversy Related to Nobu Matsuhisa
For serving Atlantic bluefin tuna, which was formerly an endangered species, Nobu and his restaurants have come under fire from certain environmental campaigners. Putting a warning on its menus as a response, the restaurant was harshly criticized by campaigners for taking insufficient action.
Nobu Matsuhisa’s Unknown Facts
- Nobu Matsuhisa is very conscientious about his health.
- Nobu Matsuhisa eats before nine o’clock at night.
- Tennis and volleyball are two sports that Nobu Matsuhisa enjoys playing a lot.
- Nobu Matsuhisa adores culinary demonstrations.
- Nobu Matsuhisa has admitted that he has a crush on him. someone he has cherished since he was a child.
Nobu Matsuhisa was born on March 10, 1949, in Japan’s Saitama Prefecture. A famous dish, black cod in miso, combine ingredients from Peru with traditional Japanese cuisine. Nobu also owns Nobu Restaurants, Nobu Hospitality, and other eateries. Nobu launched the first Matsuhisa restaurant in 1987 in Beverly Hills, California. Nobu opened his first Nobu-branded eatery in New York City’s Tribeca district in 1994.
Today, Nobu has more than 40 restaurants and hotels all over the world. He has made a few cinematic cameos as a result of his fame as a celebrity chef. Nobu’s restaurants have come under fire from environmental campaigners for serving bluefin tuna.